Marketing can be scary, I admit. And I refer to the typical campaigns you see everywhere, not the guerrilla marketing ideas I want to talk about in this post. It is one thing to be reading about marketing, absorbing all the information and even learning it. However, launching a proper marketing campaign is something completely … Read more
Are you looking to get more customers to grow your business during Black Friday Cyber Monday? If yes, in this article we shortlisted some best tips that we found working great during this Cyber week from Thanksgiving to Cyber Monday. As you already know the power of event or seasonal shopping. You can get more … Read more
This is a first post in a business blogging series. My goal is to show you how you can market your business and increase your sales with a blog. Business blogging is one of the easiest and certainly the cheapest way to promote a business online. Yet statistics show only 39% of companies in the US use … Read more
When it comes to starting any sort of website, the first thing that you will need to sort out is the domain name. While many years ago you may have been able to register pretty much any domain that you wanted, there is now fewer quality domains available and choosing the right domain can be … Read more
One of the things I like about blogging is that you don’t have to be a professional writer in order to be successful at it. Unlike prose or academic writing, rules in blogging are more lose. Blogging gives many of us, especially those who are not professional writers a chance to express our ideas in … Read more
You have to value your clients, naturally and practically anyone in business knows and understands this rule. What’s little known though, especially amongst startups is that your clients also present value to your company. In other words, you should do your best to retain customers but you also should primarily focus on those that you gain the … Read more
I write quite often on these pages about the importance of proper market research and establishing whether your business idea can actually make any money. I have a good reason for doing so. Those of you who follow this website closely know that my first company failed before it even reached its first birthday. And … Read more
If you’re looking to create your first website, or even to update an existing one for your small business, there are a number of things you should consider first. Many small business are disappointed with their first website and feel that it has not delivered what they wanted. This guide will help you to ask … Read more
Businesses fail all the time, it’s not a secret. A new shop that opened just around the corner is gone after only few months. A new restaurant that doesn’t make it to its first birthday or a freelancer who starts looking for a full time job 10 months after going solo. Starting a business is not … Read more
“An executive is a man who decides. Sometimes he decides right. But he always decides.” – John Patterson. To me, decision making is the absolute essence of business. Nothing else involves so much risk and courage. Business is the same, it is all about taking risks, it is really only for the courageous and certainly without … Read more